Rather than give a day by day account of my activity with the WAM's and other methods I use for gathering new customers into by business, I decided to amalgamate a weeks worth of effort into one post.
Probably, that will mean only one entry, if I don"t galvanise myself into doing more activity! This week has been a fairly busy one so far.
On Sunday, I headed off to Birmingham to attend a company Kick-Off Seminar. The idea of athe word Kick-Off is to literally Kick-Off the Christmas blues and get back into building your business again. The seminar was interesting as we had a guest speaker
Tom 'Big Al' Schreiter give us some very good ideas on how to talk to 'prospects' as he called them.
On Monday, I started my personal self-development, by beginning to read a book
"Goals!" by Brian Tracy. My aim is to try and read 10 pages a day. Also I visited Northampton to do a WAM
Location |
Time Taken |
People Asked |
Forms Filled |
Call Back |
Appointments |
Northampton |
12:05 - 12:30 |
37 |
1 |
Nil |
Nil |
|
Totals |
25 Minutes |
37 |
1 |
Nil |
Nil |
On Friday, I visited Stony Stratford High Street, where I had some success. In the space of half an hour, I got 4 forms filled in and one led to an appointment being made. So the first hurdle was negotiated, geting an appointment. Now it remains to be seen if I actually get to the appointment, or will the customer cancel before I even get there!
Below, is the activity generated at Stony Stratford.
Location |
Time Taken |
People Asked |
Forms Filled |
Call Back |
Appointments |
Stony Stratford |
15:50 - 15:52 |
1 |
1 |
Nil |
Nil |
|
15:56 - 16:05 |
20 |
1 |
Nil |
Nil |
|
16:10 - 16:15 |
14 |
1 |
Nil |
Nil |
|
16:20 - 16:25 |
5 |
1 |
Nil |
1 |
Totals |
35 Minutes |
40 |
4 |
Nil |
1 |
On Saturday, I visited Bletchley High Street.
I had to do this in the late afternoon as I am working night shifts this week, and I normally sleep in the mornings. Of course by the time I got to Bletchley it was nearly closing time for a lot of shops, so the number of people walking by on a bitterly cold night was a lot less than I expected. After only 24 minutes, with fingers numbed from the cold, I was about to give up and go home without getting anyone to stop and enter the prize draw, when someone did stop and give their details. More importantly, they agreed to have an appointment the next day!
Below is the result of my efforts in Bletchley.
Location |
Time Taken |
People Asked |
Forms Filled |
Call Back |
Appointments |
Bletchley |
16:25 - 16:49 |
43 |
1 |
Nil |
1 |
Totals |
24 Minutes |
43 |
1 |
Nil |
1 |
On Sunday, an hour before my appointment with the customer I met in Bletchley the day before, I phoned them to confirm the appointment was still going ahead. The customer then said that something else had cropped up and could they arrange another time? So the appointment has been postponed until the next day. This is something that happens frequently, and I have learned from bitter experience to ALWAYS ring the client BEFORE setting out. The one occasion I didn't do this was to a client who lived 100 miles away. Despite waiting for 2 hours at his house, he didn't come home, and he wouldn't answer his phone!
I will phone the Bletchley client again to confirm that they will be there at the appointed time, before I leave home. That way I don't waste my time and fuel setting out on a pointless journey.